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Responding to the Inclusion Imperative
Expectations for governments and organisations to act on the challenge of inclusivity has risen from citizens and consumers. It is no longer an activity relegated to the notes in an Annual Report but is an imperative for societies and brands.
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One month ahead, are people ready for Christmas yet?
Black Friday marks the last mile of 2021 – and the "official" start of the Christmas season. (Sh)elves have been dressed in holiday costumes for weeks, and gift-givers have been hard at work preparing for end-of-year celebrations. Now, just one month ahead of Christmas, we wanted to find out what’s topping 2021 wish lists and how shoppers are progressing.
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KEYS - The year in review: Making sense of 2021 [webinar recording]
This Ipsos webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.
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Our experts' take out from the Web Summit 2021
From November 1 to 4 2021, Lisbon hosted more than 1,800 participants at the Web Summit 2021, including Fortune 500 companies, innovative startups and international speakers. The most important players in the tech and digital industries gathered to discuss the major issues that will guide tomorrow's transformations. Ipsos was present during these 4 days to share its expertise and know-how on these subjects that will shape the future of tech.
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Social Data alone isn’t enough for Consumer Intelligence success
Social data is not enough. By merging big data with first-party data - brands get the full picture and a single source of consumer insights.
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3 Keys to supercharge your social listening - and move to AICI
Unlocking consumer insights requires the right mix of data sourcing, data science, and data experts.
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KEYS - Convergent Commerce [Webinar recording]
Today’s environment is all about channels that are simultaneously converged and coming together: convergent commerce, if you will. Please join us as we consider the latest evidence and explore the implications for us all.
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Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three
2021 Anholt-Ipsos Nation Brands Index: Canada and Japan overtake the U.K. to round out the top three; U.S. sees reputational gains from 2020.
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Impact of the Covid-19 pandemic on health
How COVID-19 has changed the overall health of people? In what areas did their health decline or remain stable? To what extent did people experience new health problems or worsen pre-existing conditions? What proportion of individuals gave up treatment or care during the pandemic? For what reasons? Was this absence of treatments or visits compensated by a greater use of telemedicine and digital applications?