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How Ipsos predicted the exit poll right in India?
Meticulous planning, statistical rigour, high quality data collection, sophisticated analysis techniques and in-depth knowledge of doing it across the world, are the key five success factors for the success of News18-Ipsos in predicting the 2019 general election of India most accurately.
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[WEBINAR] The Future of Persuasion: L&G Media Case Studies
June 26 - Our second in a series of Lottery & Gaming webinars focuses on best practices for persuasive media including TV, digital, Outdoor and radio.
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[WEBINAR] The Future of Snacking: Bite-Size Insights
On June 25, join us for a complimentary webinar featuring highlights from Spring 2019 FIVE report, with new data exploring what Canadians eat and drink across all categories/brands, occasions and venues, both at home and away from home, reveal snacking consumption patterns and attitudinal traits driving behaviour today.
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Game of Thrones Fans Provide their Opinions on the Series Finale
Game of Thrones Predictions. Content warning: Spoilers ahead
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Squeezed in the middle in super-ageing Japan
A briefing on how the world’s premier ageing society feels about growing older in Japan.
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Is the new generation more entrepreneurial than previous generations?
Ipsos research conducted on behalf of IPF, run across seven markets, looks at financial wellbeing in young adults.
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[EVENT] The Brand Builders Fight Back
We hope that you can join us on 18 June for what promises to be an entertaining and enlightening evening investigating long-term brand building and the benefits of a strong brand.
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Unlocking customer insight in mall kiosk environments
Understanding how effective your retail kiosk is at converting sales is a tricky science. Often, operators are selling to customers in very high traffic concourse areas in mall and travel retail environments. So how do you understand what is attracting those that do stop to your business?