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Ipsos launches Ipsos.Digital, its fully automated research platform
The new Ipsos.Digital platform offers clients fast, simplified access to global research capabilities and insights.
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Ipsos Update - November 2019
This month's edition of Ipsos Update features recent Ipsos research and thinking on mental health, Black Friday and retail trends, brand-building and climate change.
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How retailers can harbour new traffic technology to understand shopper behaviour
Advances in footfall technology mean that retailers now have the ability to exclude employees from their store footfall data. A move that will prove crucial to tracking more accurate patterns in shopper behavior, as Peter Luff from Ipsos Retail Performance explains below.
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[WEBINAR] Audience Analysis with Profiler, by Synthesio
On a scale of 1 to 10, how would you evaluate your ability to make winning bets on your consumer’s interests and behaviours?
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Unlocking Unstructured Data: AI applications in healthcare [Webinar recording]
Differentiation is an increasingly important key to success for healthcare brands.
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Affluents and non-Affluents: European identity
There is an increasing preference amongst the Affluents for staying part of the EU.
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[WEBINAR] Innovation through the consumer lens
Even established financial brands are at risk of losing influence and market share as innovative new entrants begin to inspire and occupy the attention of consumers. So, what is it that is appealing to consumers, and why aren’t we listening to them more?
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[EVENT] Affluent Asia 2019 - Singapore
On November 15, join this event and gain exclusive insights about Affluent consumers in Asia, the most powerful and influential target audience driving revenue and influencing purchase among their peers and networks.
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US Affluent Spending
This month’s Affluent Survey focuses on a few key findings from our Fall data release and what it means for those marketing to affluent consumers.
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2019 China food and beverage packaging trend observation
From “Visibility” to “Interaction”. Packaging design is one of the most important parts of establishing the product image and generating the marketing strategy.