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Behavioural Economics

Behavioural Economics

Neurosciences Publication

Is the Behavioural Lens Out of Focus?

How to make behaviour work in CPG, financial services, technology and retail? Using behavioural science to get closer to the consumer.

27.07.16

Consumer Behaviour Publication

Making the most of our regrets

What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.

26.02.21

Social Media Event

[EVENT] Power to you - the Ipsos Event in Zurich

Ipsos powers you at the Kraftwerk on Thursday 17 October 2019, 15:00

17.09.19

Behavioural Economics Event

[EVENT] Yale’s Rethinking Marketing & Insights: Behavioural Economics Immersion

On June 13, join Ipsos’ expert in behavioural economics, Namika Sagara, Ph.D., who will be among the distinguished faculty leading a three-day, hands-on programme designed for senior executives wanting a solid grounding in behavioural economics framework that produces results.

13.05.17

Consumer Behaviour Event

[WEBINAR] Because Customers Can Be ‘Irrational’: Incorporating Behavioural Science

At Ipsos, we not only have seasoned experts, but we have a history of helping clients to achieve truly meaningful results. On April 27, join us for complimentary webinar with answers to these questions, and yours!

27.03.17

Behavioural Economics Event

[EVENT] The Quirk’s Event: Moving Beyond Talk

On March 22nd (in Room 2), join Ipsos’ Namika Sagara and Gen Re’s VP of Market Research, Marcy Updike, for an inspirational case study illustrating How One Company Put Behavioral Economics To Work.

21.02.17

Behavioural Economics Event

[EVENT] PEEL

Join us as we go beneath the surface of traditional research to explore neuroscience, behavioural economics, social data integration and much more on 2 March 2017.

02.02.17