Generations

Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

The second edition of the Ipsos Generations Report finds that most people don’t know what generation they belong to, explores the business opportunities brands risk missing out on by ignoring mature adults, and demonstrates why demographic changes are no longer just a political issue

Discover the first edition of Flair Chile 2023: Navigating new global disorder amidst tremendous challenges.

Through the lens of adulthood: the unfair labeling of the young 'Crystal' or 'Snowflake' Generation.

April: President Macron pushes through an increase in France’s retirement age, despite four months of protests

Join us on 21st September for a new KEYS webinar.

In five infographics, we explore some unexpected opinions of the generation that grew up in the wake of World War II and the hippie movement.

In five infographics, we uncover interesting insights into the generation that came of age as the Berlin Wall fell and the internet rose.

In five infographics, we uncover a few eye-opening opinions about the generation that grew up in the shadow of the 9/11 attacks and the Great Recession.