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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

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Be Distinctive Britain

Be Distinctive Britain

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  • Scotland Survey

    Getting inside the jury room

    Rachel Ormston describes the unique experience of creating a mock jury, to establish how does jury size, majority required, and the number of verdicts available affect what verdict jurors arrive at. The research was led by Ipsos Scotland, with academics from the Universities of Glasgow and Warwick, and commissioned by the Scottish Government.
  • Politics Survey

    Who do the public think is on the side of 'the British Establishment'?

    New Ipsos research shows who the public think is on the side of ‘the British Establishment’ depends on how you voted in the 2016 EU referendum.
  • Evaluations Survey

    Recognition for Ipsos Energy & Environment team

    The Environment & Energy team within the Social Research Institute has been awarded first place in the Innovation category of the Evaluating Development Interventions for Transformational Change Award.
  • Ipsos Update Publication

    Ipsos Update - October 2019

    This month's edition of Ipsos Update features recent Ipsos research and thinking on trust, customer experience, populism and nativism and our new edition of Flair South Korea.
  • Pricing Publication

    Beyond Price Promotions

    In this new white paper, we encourage marketers to design new and effective sales strategies that are not focused on price. Instead, behavioural science concepts can be used to “nudge” consumers at the point of sale.
  • Customer Experience Publication

    Customer Experience and information – a terminal issue?

    Tim Voigtländer recounts his experience as a customer of a low-cost airline when something went wrong - what lessons can companies learn from his customer experience?