Insights Hub

All content

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  Shopper Publication

  Black Friday: The Story So Far (2017)

  In this Ipsos Views white paper, updated and expanded for 2017, Tim Denison, Director of Retail Intelligence, takes us on a tour of the history of this prominent date in the retail calendar, identifies some successes (and failures) along the way, and offers some thoughts as to what the next few years might bring.

  15.11.17
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  Society Publication

  The Curse of Cosy

  The seemingly harmless Danish 'hygge' trend is now damaging our health, such is the way in which the British have interpreted it. It has been mistranslated as the 'easy life' and is often used as a justification for being a bit lazy.

  13.11.17
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  Financial Security Survey

  "So, it’s okay to share my financial data now?"

  Open Banking has the potential to revolutionise the financial services industry by giving customers more control of their personal data. Here, Research Director Celine Ledbury examines how banks will need to communicate its worth to their customers – and to trust in its security.

  08.11.17
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  Financial Security Survey

  Open Banking – the friction paradox

  Friction can help ensure that people don’t stumble into making unwise financial choices. With Open Banking on the horizon, how much friction is enough, and when might it not be as useful?

  08.11.17
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  Brands Publication

  The Map to Brand Growth

  Whether it’s the I'm Lovin' It jingle or the Golden Arches that make you think of McDonald's they are both examples of salience, and salience sells.

  07.11.17

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Political Monitor Survey

  Majority of Britons think Trump's election has worsened America's standing in the world

  Ipsos's October 2017 Political Monitor shows that the majority of Britons think Trump's election has worsened America's standing in the world.

  06.11.17
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  Employee Engagement Survey

  Who manages Talent Retention in your organisation?

  In our latest Employee Engagement blog, Sean Mills, Executive Director of Ipsos LEAD asks the question: Should your Head of Engagement become your “Head of Talent Retention”?

  06.11.17
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  Political Monitor Survey

  Confidence in Theresa May to get a good deal for Britain in Brexit negotiations remains low

  Ipsos's October 2017 Political Monitor shows little confidence among the public that Theresa May will get a good Brexit deal for Britain.

  03.11.17
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  Media Publication

  Reflecting a changing Britain in a changing world

  Understanding Britain today and what that means for institutions like the BBC.

  02.11.17
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  Business Survey

  Ipsos survey on Brexit for Chambers of Commerce

  An Ipsos survey of members of 13 foreign Chambers of Commerce finds a large majority 'not confident' of a positive outcome for Britain of Brexit negotiations.

  02.11.17
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  Innovation Survey

  Shakespeare still has power to shock

  The Royal Shakespeare Company, in collaboration with Ipsos, ran an innovative project to monitor the emotional engagement of a theatre and cinema audience.

  02.11.17