Insights Hub

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• Immigration Survey

  Britons surprised by how Olympics brought country together

  Most Britons are surprised by how much the Olympic Games has brought the country together, and think it will have a lasting positive impact on British society, according to new research by Ipsos for think-tank British Future.

  19.08.12
• Investors Survey

  Reasons to be cheerful

  In her latest blog, Tara Beard-Knowland, Director at Ipsos ASI highlights reasons to be cheerful post-Olympics. In her blog Tara highlights the increasing interest in other events, which is great for sport and great for brands and advertisers.

  17.08.12
• Politics Survey

  Digital reading is really arousing interest

  In his newest blog for MediaWeek, John Carroll talks about 50 Shades of Grey and introduces some of the new National Readership Survey headlines.

  17.08.12
• Politics Survey

  Young carers' leisure time survey

  Survey of young carers in Scotland, exploring how much free time they have and the leisure activities in which they participate.

  17.08.12
• Politics Survey

  What Wenlock & Mandeville have to say about forecasting new launch sales

  What a pricing change for the Olympic mascots can tell us about how innovation opportunities should be launched, writes Jon Weeks, Ipsos Marketing in Marketing.

  17.08.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Politics Survey

  Ipsos Political Monitor August 2012

  The Government and the three main political parties' leaders appear to have benefited from a possible Olympic feel-good effect as their satisfaction ratings rise, according to the August Ipsos Political Monitor.

  17.08.12
• Consumers Survey

  The Sun Always Shines (on the National Readership Survey)

  Using the new NRS data Dawn Collis discusses what impact the new release of the Sunday edition of the Sun has on readership.

  17.08.12
• Sports Survey

  Olympics boosts opinion of BBC, Royal Family and London

  Britons say the Olympic Games has had a positive effect on their views of the BBC, the Royal Family and the people of London, according to a new Ipsos post-Olympics poll.

  15.08.12
• Politics Survey

  The Brits' approach to innovation - our understated nation

  In this year of celebration Britain has the opportunity to showcase its innovative spirit, writes Jennifer Fisher of Ipsos Marketing in Brand Republic.

  14.08.12
• Politics Survey

  Chugging: Is this how the public perceives charitable giving?

  Phillip Westwood and Lewis Hill look at recent data on public views on fundraising techniques used by charities including `chugging'.

  09.08.12
• Investors Survey

  "I am leaving my bank. Who should I switch to?"

  Chris O'Brien looks at the power of recommendation and why more people, when asked who they would switch to, do not mention the larger banks.

  06.08.12