Insights Hub

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  Ipsos Update Publication

  Ipsos Update - September 2020

  Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.

  01.09.20
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  Customer Experience Publication

  CX Voices 2020

  A ‘state of the nation’ from CX professionals covering the effects of COVID-19 on the industry and perspectives for CX in 2021.

  01.09.20
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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - 28 August 2020

  In this week's Ipsos Research Highlights the Conservatives see a drop in their ratings, we explore how many parents are staying positive during the pandemic and whether Britons are happy to continue working from home.

  28.08.20
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  Customer Experience Publication

  When difference doesn’t mean different: Understanding cultural bias

  Running global Customer Experience studies provides both better value for money than individual country studies and a degree of standardisation across markets. However, their validity remains at risk from an age-old research problem: cultural bias.

  28.08.20
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  Reputation Publication

  Building reputation resilience before a crisis

  How do you prepare for a crisis like no other? What unifies companies that survive and thrive when disaster strikes? One thing is clear, the role of corporate communicators in building resilience has come into sharp focus in 2020.
  

  24.08.20

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - 14 August 2020

  In this week's Ipsos Research Highlights we explore how pessimistic the British public are about the next 12 months, share our latest findings from the coronavirus home testing programme, as well as Britons' top concerns.

  14.08.20
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  Sustainability Publication

  Clean, green and affordable: Striking a balance between sustainability, hygiene and value in packaging

  In a COVID-19 world, companies that can balance sustainability, hygiene and value will build long-term reputational equity and greater chance of success.

  06.08.20
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  Ipsos Update Publication

  Ipsos Update - August 2020

  A monthly round-up of Ipsos research and analysis from around the world.

  03.08.20
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  Brands Publication

  A little happiness goes a long way: How to grow a premium brand during a recession

  It may be natural to think premium brands do badly during a downturn, but premium brands viewed as affordable indulgences can do better in a recession.

  29.07.20
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  Healthcare Publication

  The time is now: Telehealth and rise of virtual care

  Virtual care has gained increased importance during coronavirus, but will this bring about a permanent shift in remote healthcare?

  28.07.20
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  Healthcare Publication

  Signals #10: Understanding the coronavirus crisis – the story so far

  This special tenth edition of our Signals digest recaps on the content we have featured across the series and looks back at some of the defining moments of the crisis so far.

  28.07.20