Insights Hub

Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

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Be Distinctive Britain

Be Distinctive Britain

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All content

  • Insight Cloud Publication

    Insight Cloud

    Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.
  • Qualitative Publication

    AppLife

    Applife is Ipsos proprietary app using mobile for qualitative research.
  • Ethnography Publication

    Ethnography

    Ethnography is a qualitative research technique, characterised by spending extended periods of time with people. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.
  • Communities Publication

    Communities

    Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.
  • Web Listening Publication

    Web Listening

    Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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