Politics

What does it mean to be British in 2012? Lauren Mattey, Andy McQuade and Jennifer Mallett of Ipsos Marketing ask the question in Brand Republic.

Evaluation of the "You First" programme for young parents conducted by Ipsos on behalf of the Scottish Government.

Survey of Highlands and Islands Enterprise Staff, conducted in 2012 by Ipsos

Despite the public's captivation with London 2012, the economy and unemployment remains top of their agenda.

In her latest blog Tara Beard-Knowland, Director at Ipsos ASI discusses how Virgin Media has injected new life into the their 'super-fast broadband' campaign, signing the London 2012 double gold medallist, Mo Farah.

In her latest blog, Louise Brice, Director at Ipsos ASI discusses the Paralympics sponsorship campaigns, as well as looking back at our favourite Olympic moments, and how brands are using them to engage consumers.

What impact has the Olympic Games had on the UK's political landscape and should we expact major crown-jewels events to have an affect? Gideon Skinner discusses this in the New Statesman.

In his newest blog for MediaWeek, John Carroll talks about 50 Shades of Grey and introduces some of the new National Readership Survey headlines.

Survey of young carers in Scotland, exploring how much free time they have and the leisure activities in which they participate.