Insights Hub

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  Foresight Survey

  Earth

  The future of Earth’s climate is worsening and is the dark cloud that hangs over all other futures. But brands have a critical role in collaborating with governments and people to blunt climate change and create a more resilient tomorrow. This issue of What the Future: Earth shows how.

  04.22.22
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  Foresight Publication

  How we could live in a changed climate

  We’re running out of time to act on climate change and life could get increasingly difficult. Robert Lempert, a coordinating lead author for the Intergovernmental Panel on Climate Change (IPCC) convened by the United Nations, explains what we must do now if we want a livable future.

  04.22.22
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  Public opinion Survey

  For many, changes in mask requirements on planes don't impact their plans to fly

  New Axios/Ipsos poll finds around half strongly support mask requirements in transportation settings

  04.22.22
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  Sustainability Survey

  Earth Day 2022: Perils of Perception

  Survey finds there is a lot more to do to persuade the public to make high-impact climate-friendly changes—globally and especially in the U.S.; few can identify the best actions to cut carbon emissions

  04.22.22
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  Economy Survey

  Ipsos-Forbes Advisor U.S. Consumer Confidence Tracker

  Consumer outlook during the time of the coronavirus pandemic

  04.22.22

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Healthcare Publication

  Healthcare Advertising With a Human-First Approach

  Listen in as our guest panelists – advertising experts in the pharma space – describe how they bring the human-first approach into the creative process. 

  04.21.22
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  Government Survey

  Reuters/Ipsos Poll finds Americans support flexible approach to masking

  Over half of Americans think COVID remains a threat, but many say decisions to mask should be up to individual right now

  04.21.22
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  Public opinion Survey

  Drop in U.S. consumer sentiment erases recent gains

  Purchasing and investment confidence show the most marked declines

  04.21.22
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  Public opinion Survey

  Nearly three quarters of Americans believe humans can reduce climate change but aren’t willing to change their behaviors

  One in four Americans believe climate change is caused by natural patterns rather than human activity

  04.21.22
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  Consumers Publication

  The New Luxury Consumer: Innovation, Inclusion and Insights

  Revisit our on demand webinar to hear more about today’s new luxury consumer and what's driving industry change.

  04.21.22
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  Customer Experience Publication

  Here's the Tech that Grocery Shoppers Actually Want in Stores

  Tech innovations across the grocery sector have taken a massive leap forward in the past few years. Here's what they’re most (and least) interested in.

  04.20.22