Human intelligence, quantitative analysis, and multilevel regression and post stratification — discover what the expert panel had to say about best practices for performing market research.
A weekly podcast series by Ipsos’ U.S. Polling Team where Chris Jackson, Mallory Newall and guests discuss the latest news on American public opinion.
What The Future: Beauty
More than half say it’s easier to buy goods and services online than a year ago.
POTUS Radio, September 18, 2019 – Ipsos' Cliff Young discusses updates to the 2020 Democratic Primary race following the debates last week, as well as American sentiments toward political bias in news media.
Read this week’s analysis and observations on public opinion trends exploring topline trends to lay out the forces that are really shaping our society and our future.
One in seven say they would pay more for travel with lower carbon footprint than airplanes.
View our on-demand webinar to hear highlights from exclusive research exploring the beauty buying behavior across the consumer decision journey.
Advertisers must take note of how their work enriches their audience’s daily life, not simply whether an ad drives conversion.
Ipsos’ Lisa Gudding offers tips and advice for those interested in pursuing a market research career.
View our on-demand webinar to hear how AI can help you achieve more with market research.