Artificial Intelligence (AI)

Americans' attitudes on AI art have soured since 2023, according to the Ipsos Consumer Tracker.

Two in three American (63%) expect to use AI tools more in the future, up 6 points from when we asked a year ago, according to the Ipsos Consumer Tracker

Google commissioned Ipsos to conduct a second survey among the public in 21 countries on experiences with and future expectations of artificial intelligence (AI).

Welcome to our annual Ipsos Almanac, as we reflect on the events that shaped 2024 and look ahead to what the next 12 months have in store.

Revisit our on demand webinar to hear inspirational stories of clients leveraging our best-in-class generative AI research solutions.

Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

Mental Health, AI, Infrastructure … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

In the sixth white paper of our AI series, we explore the role of a Moderator Bot powered by generative AI within qualitative research.

There is is a big jump in people thinking that white collar, blue collar, and their own job prospects will get better thanks to AI, according to the latest round of the Ipsos Consumer Tracker.