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Brands
Events replay
[WEBINAR] How American brands can win carts and minds
Learn how U.S. brands are leaning into their stories and winning Americans’ loyalty.
07.22.26
Brands
Publication
The Context Advantage: Winning the moments that matter
Understanding Brand Equity in Context provides the full landscape and can reveal new opportunities.
12.07.25
Advertising
Publication
From Noise to Noteworthy
Winning the battle for memorable attention in advertising.
01.14.26
Advertising
Events replay
2026 Ipsos Super Bowl Post-Game Show: Ads Edition!
Join our live show to see which brands were able to meet their business objectives and set the creative gold standard for the year ahead.
02.09.26
User Experience
News
Unlock your Brand’s Online Potential and Make Every Interaction Count
Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.
02.09.26
Advertising
Publication
The Best Ads of Super Bowl 2026
Ipsos’ analysis of the strategies set to dominate the 2026 creative season
02.09.26
Brands
Publication
The Excess Factor
Here's how small brands can leverage equity to challenge leaders.
01.26.26
Artificial Intelligence (AI)
Event
THE QUIRK’S EVENT: Dallas
Ipsos’ Emmanuel Probst, brand health expert, will be presenting fresh insights.
01.16.26
Brands
Event
Association of Food Equipment Manufacturers Summit
Ipsos’ Matt Carmichael will be sharing consumer insights during his presentation: Understanding Society, Markets & People to Help the Work Make Better Decisions.
01.16.26
Sports
Publication
Super Bowl Ads Preview: 5 creative trends that could create a viral winner
Ipsos’ pre-game analysis of the strategies set to dominate the 2026 season
01.10.26
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