Brands


Brands Publication

Helping Brands Get to the Heart of Consumers Through Online Communities

In this podcast, we hear about the benefits of online communities and social listening.
Brands Publication

5 Factors of DTC Brand Success

The question is no longer what you are selling, but to whom.
Brands Publication

Selling Creative Research Short?

Discover why metrics that match objectives can deliver the true value from research, and help brands pursue bold creative that will drive long-term business outcomes.
Advertising Event

[Event] Entertainment Marketing Summit

Ipsos is delighted to be participating at Variety’s conference dedicated to the entertainment industry’s evolving brand and content strategies.
Social Media Publication

GenZ Social Engagement Best Practices

Hear innovative techniques that can help shed light on the true potential of social media for both brands and consumers.
Affluent Publication

Affluent Americans in the Drivers’ Seat

Don’t finalize your automotive marketing plan until you’ve watched this webinar.
Communities Publication

How to Avoid An #EpicFail

In an increasingly tightknit and connected world, Ipsos communities provide a safe space for brands to potentially avoid a social media backlash.
Brands Publication

Getting Brand Assets Right

Managing your distinctive assets is a very important element in building strong brands.
Marketing Publication

Future-Proof Your Brand

This paper provides a detailed review of considerations each brand should be mindful of to ensure the longevity of their success.