Consumer Behavior

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Consumer Behavior Survey

AI has a PR problem with Americans

Only 38% of Americans say the coverage of AI they see in the news is mostly favorable, down from 44% a year ago, according to new data from the Ipsos Consumer Tracker.
Consumer Behavior
Consumer Behavior Survey

Consumer confidence reaches pre-pandemic levels

Sentiment is nearly where it was before March 2020 lockdowns
Price sensitivity
COVID-19 Survey

Consumers – especially wealthy ones – are ready to pay higher prices as the economy reopens

Across industries, consumer demand matches up closely with willingness to pay a higher price – good news for businesses trying to recover from the pandemic hit.
Consumer Behavior
Consumer Behavior Survey

U.S. consumer confidence stabilizing

Sentiment remains at pandemic high, statistically unchanged from last week
Consumer Behavior
Consumer Behavior Survey

Consumer confidence heads towards pre-pandemic levels

Sentiment rallies to new pandemic high for fourth week in a row
Consumer Behavior
Consumer Behavior Survey

U.S. consumer confidence reaches new pandemic high

Sentiment rallies for fourth-straight week, driven by increased optimism about jobs
Consumer Behavior
Consumer Behavior Survey

Consumer confidence hits new pandemic high

Sentiment shows forward momentum for the third-straight week
Consumer Behavior
Consumer Behavior Survey

U.S. consumer confidence has recovered more than half of its pandemic loss

Expectations lift higher
Will we reenter the economy as penguins or lemmings?
COVID-19 Survey

Will we reenter the economy as penguins or lemmings?

Two myths from the animal kingdom can shape our preparations
Consumer behavior
Consumer Behavior Survey

U.S. consumer sentiment gains strength

Jobs confidence increases as fewer doubt a prompt recovery once COVID-control restrictions are relaxed
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