Consumers


Consumers Publication

Building a better future with Innovation

At Ipsos, we are passionate about helping clients identify, qualify, optimize and forecast the business potential of innovations for consumer goods, services and durables, products, packaging and new business models. Our rapid and validated end-to-end solutions, combine optimization with qualification, to enable clients to be faster in seizing opportunities and be more agile and confident in bringing their products to market.
Consumers Event

Path to Purchase Institute Future Forward

Be sure to join us on Tuesday, May 16 [10am | Breakout 1] for Capitalizing on Convergent Commerce in Blended Online and Offline Shopping Worlds.
Consumers Webinar

[WEBINAR] Electrification: Is excitement draining?

During times of economic uncertainty, public charging complexity and public pressure to go electric have caused some reluctance and different expectations of consumers.
Consumers Publication

Mapping the journey to sustainable pack: What consumers want

A key part of a holistic sustainability strategy for most CPG companies is their packaging blueprint.
Consumers Survey

Consumer confidence shows stability in March global sentiment tracker

Current and Investment sub-indices decline slightly while the Expectations and Jobs indicators show little movement.
Consumers Survey

People are less concerned about the pandemic than ever

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Consumers Publication

Exploring the nuances: How Gen Z females differ in behaviors and values

A deep dive into digital behavioral data reveals key differences that separate Gen Z females living in the USA from those living in Europe.
Consumers Survey

Consumer patterns are as confusing as the economy itself

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Affluent Survey Publication

Staring Down Inflation: Affluents Financial Outlook for 2023

Revisit our recorded webinar to hear Affluents retirement plans, institutions most trusted, why some avoid advisors, whether market disruptions will influence investment approaches – and more!