Consumers


Consumers Webinar

[WEBINAR] Defending the Customer During Economic Uncertainty

Join Ipsos Customer Experience experts, Stephanie Bannos-Ryback (EVP and US CX Service Line Leader) and Mary DeBisschop (SVP and Chief Commercial Officer, Ipsos CX), as they review 5 challenges faced by CX leaders in times of economic uncertainty.
Consumers Survey

Adding AI to ads, search and social media drastically lowers Americans’ trust

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Innovation Publication

Speed dating with innovations: What’s your innovation’s pick-up line?

Discover how the communication of innovation has changed drastically, and how consumers have adapted to this new reality.
Consumers Survey

Younger employed Americans are more concerned about AI replacing their jobs

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Consumers Publication

The Ever-Adapting Consumer: What to Expect in 2023

Revisit our recorded webinar to hear how consumers adapted to their changing world over the past year and what marketers can expect in the year ahead based on those learnings.

National Grocer’s Association Annual Conference

Join Sarah Lehman and Brad Christian to hear more about capitalizing on the modern grocery consumer through convergent commerce at the National Grocer’s Association Annual Conference.
Affluent Survey Publication

Recession-Proof: Will Affluents’ Outlook on 2023 Provide Solace or Worry?

Revisit our on demand webinar to hear findings from our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.
COVID-19 Survey

We used ChatGPT to help us poll Americans about AI. Here’s what we found.

In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
Brands Publication

Mapping & Measuring Emotional Experiences

Recent research in cognitive and affective sciences, as well as linguistics, has shown that while emotions are not universal, they follow a similar dimensional structure across cultures and languages.