Consumers


Consumers Survey

Global consumer confidence remains muted

Expectations Index continues its decline as sentiment remains low among the world’s most advanced economies.
COVID-19 Survey

COVID travel concerns haven’t left us

In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
Consumers Publication

We’re more than our senses

Ipsos' product testing-centered framework provides an understanding, and utilization of, product testing processes and results to guide brands along the journey to success.
Innovation Publication

Here’s what it takes to attract early adopters in 2022

Early Adopters are key for businesses offering innovative production, especially amid record inflation.
Consumers Survey

Here’s how people are feeling about inflation around the world

What Ipsos’ recent global polling reveals about how worried consumers are about rising prices, their country’s economy and if they expect relief anytime soon.
Consumers Publication

Why are consumers still leery of autonomous driving technology?

Regardless of age, the industry is facing meaningful obstacles to the adoption of autonomous technology. Learn more about how to address misconceptions.
Innovation Publication

How is inflation affecting private label? It's complicated.

Discover why private label brands need to show consumers they are more than just cheaper options, but real brands that deliver on their personal needs.

Consumers Survey

Global consumer confidence continues its descent in August

All sub-indices decline as sentiment remains low among world’s largest advanced economies
Consumers Publication

Inflation Nation: How Americans are Coping One Year Later

How will consumers’ response to inflation impact holiday shopping plans. Listen in for strategic insights.