Consumers

A new survival strategy in an increasingly volatile world

Continued integration of innovative DTx solutions is required to meet the surging demand for mental health services expected over the next decade. We detail the path forward.

New Evernorth/Ipsos Poll finds that most are comfortable with virtual consultations replacing in-person visits and many predict more care will be delivered at home vs. in a typical healthcare setting in the future

What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behavior.

Revisit our recorded webinar to hear why promoting the long-term benefits of your products to the overall healthcare system will result in therapeutic success.

The expansion of home infusion triggered by general trends in healthcare and accelerated by the pandemic has transformed the patient journey for infusion therapy and created new opportunities.

Read tips and new research about how the COVID pandemic is affecting consumers and what to do next.

Referencing new pandemic adaptation research, we share insights to help business leaders anticipate what’s next.

COVID-19 has amplified the role of the home as a sanctuary. We are spending exponentially more time at home seeking comfort, security and emotional well-being. It’s likely that these trends will continue, and brands need to be ready to support this shift.