Consumers

Consumers Webinar

[WEBINAR] The Modern Twenty-Something: How Gen Z Thinks About Money, Milestones, and More

Join us as Ipsos experts take you through a new life stage model for understanding the consumer journey.

07.27.26

Consumers Publication

Good for me and good for we

Are you committed to doing real good, even at the supply chain level? We explore why that will be integral well into this decade.

11.30.20

Consumer confidence Index | National Index | Ipsos

Consumers Survey

Consumer confidence falling throughout Europe

Global gains in consumer sentiment level off as coronavirus surges again.

11.18.20

Consumers Publication

Decoding Culture to Better Connect with Consumers in 2020 & Beyond

Stay relevant. Without a deeper cultural understanding of your consumers, brands may struggle to build meaningful, authentic and intuitive engagement.

11.17.20

Consumers Publication

Five Shopper Segments to Watch As Pandemic Lingers

Freedom Focusers. Easy Accommodators. Struggling Worriers. Unfazed Normals. Shook-up Savers. Read more about each segment.

11.16.20

Consumers Publication

Eight ways brands are redirecting COVID-19 waste awareness to boost sustainability

At the start of the COVID-19 pandemic, people traded their concerns about packaging waste for hygiene and safety.

11.16.20

Consumers Event

[WEBINAR] Are we ready to get back to sharing again?

Don’t miss hearing Ipsos' John Kiser, SVP of Automotive & Mobility, and Mike VanNieuwkuyk, SVP of Automotive Advisory delve into the impact that Covid-19 is having on Shared Mobility preferences among American consumers relative to the world.

11.06.20

Consumers Survey

Ipsos and Forbes Advisor Announce New Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker

Today, Ipsos, the global research firm, announced a new partnership with Forbes Advisor, a global platform that arms consumers with personal finance advice, news, and reviews, to launch the Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker.

10.29.20