Market Research


Consumers Publication

Podcast: Wield the Double-Edge Sword of Specialization

The importance of listening and understanding client needs, and why “suspending your agenda” is helpful in combating myopic research.
Brand Equity Event

[WEBINAR] The Power of Payer Insights Tracking

What are some of the biggest areas of turbulence and market disruption a company can face? And how do these circumstances create particular challenges with Payers – a critical stakeholder on the road to product commercialization?
Global Warming Publication

The burning need for EV adoption

The time has come. Discover what your brand can do to help overcome consumer barriers to adopting electric vehicles.

The Quirk’s Event

Join Ipsos’ Emmanuel Probst at one of the marketing research industry’s most respected conferences. Quirk’s is hosting two days of cutting-edge marketing research an consumer insights learning, with case studies, discussions on the hottest trends, and networking opportunities.

[WEBINAR] Improving In-store Conversion Through Behavioral Science

Please join us for our next complimentary webinar featuring Ipsos behavioral science and shopper research experts.
Gaming Event

[WEBINAR] #NoMoreBoringSurveys: Custom Panels for L&G

Need to better understand your lottery or gaming players and deliver controlled & cost effective research results?
Brands Event

CES Panel with the Female Quotient

Join Ipsos’ Menaka Gopinath who will be participating in a panel discussion exploring How Deep Listening Helps Brands Embrace Inclusivity.
Market Research Publication

Slowing Down to be Faster

Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.

FSGA Winter Conference

Join Ipsos’ Paul Lauzon and Jason Allsopp who will be attending, and exhibiting, at the Fantasy Sports & Gaming Association’s winter conference.