Artificial Intelligence (AI)


Unlock your brand visibility in the AI era with Ipsos Synthesio GEO

Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.
Global Trends Events replay

[Webinar] KEYS: What can we learn from what happened in 2025?

Join us for the last installment of the year 2025
Insights Publication

Ipsos Year in Review 2025

Powered by expert analysis and data-driven insights, our annual Year in Review report looks back at the key events, shifts and challenges of 2025 and reflects on what this tells us about the year to come.

Mind or Machines

Exploring AI moderation and when to use it
Ipsos Update Publication

Ipsos Update – December 2025

Nostalgia, COP, Security … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

See the Unseen with Product View AI

Re-imagining Product Testing with Vision AI and AI Agents

Seeing the Unseen

Humanizing AI, part three: How vision AI and AI agents are transforming product testing.
Ipsos Update Publication

Ipsos Update – November 2025

Healthcare, Indulgence, Risk … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

From Pixels to People

Combining human empathy and artificial intelligence for brand growth