Artificial Intelligence (AI)

Re-imagining Product Testing with Vision AI and AI Agents

Humanizing AI, part three: How vision AI and AI agents are transforming product testing.

Humanizing AI, part four: How synthetic data accelerates innovation.

Football, Pride, Digital Twins… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Rooted in heritage, reaching for tomorrow: Qatar’s transformative journey

In this Ipsos Point of View, discover how to harness AI's speed without falling into the confidence trap.

Unveil the trends and opportunities that elevate your Customer Experience with our experts

Iran, Climate Change, America … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Ipsos' fifth annual AI Monitor reveals excitement and nervousness are now nearly equal worldwide, and often felt by the same people.