Media


Ipsos Update Publication

Ipsos Update - November 2020

This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
Media Webinar

[Webinar] Trust misplaced? The future of trust & Truth in media

Truth and trust seem under attack from all sides, but Ipsos research finds that people are still searching for trusted content.
Media Publication

Trust misplaced?

A report on the future of trust in media.
Media Survey

Global majority seeks trustworthy news but may be vulnerable to disinformation

Ipsos research for the Trust Project finds limited appetite to pay for news and more confidence in one’s own acumen about the reliability of sources than in other people’s.
Media Publication

The demographic gaps of media as a stress relief

To state the obvious, 2020 has been stressful. Let’s explore our use of media to cope with this year’s plethora of stresses in the U.S.
Entertainment Survey

Looking for an escape: Younger people more likely to say entertainment costs rose since COVID-19

A quarter of people globally say they’re spending more on electronics, books and movies.
Covid-19 Publication

Media strategies in turbulent times

Optimising media now and entering into the recovery period.
Television Publication

The evolved role of TV in the "Lockdown Family Household", and implications for media brands in the US

Yes, viewership is growing and evolving – but so is the role TV is playing and the needs it fulfills.
Media Webinar

[WEBINAR] American Family Media Experiences 2020

This month we're previewing some of the insights our newest survey revealed: American families are exposed to more and more media choices to build their family lives around. View our on demand webinar featuring new data and evolving trends in the American family’s media experience.