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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    How to improve trust in business? Look beyond profits

    Business leaders are among the least trusted of all professions. Ilana Tyler-Rubinstein looks at how they can change their reputation by looking beyond profits.
  • Survey

    Having their say - further public views on Charities

    Polling recently conducted by Ipsos for New Philanthropy Capital shows that the public clearly view transparancy as an important factor when thinking about the charity sector .

    This research follows the publication last year of our 'Matter Of Trust' poll, which completes the set of questions asked to this sample on their views of charities.
  • Politics Survey

    SNP remains in dominant position as election approaches

    With the General Election a little over 100 days away, Ipsos's new poll for STV News shows the SNP maintaining a strong position.
  • Immigration Survey

    More people think we're talking about immigration "too much"

    New polling by Ipsos shows that two in five people (37%) think immigration has been discussed too much.
  • Consumers Publication

    Beyond The Hype - The Value of Emotional Advertising

    What can brands learn from the past year in advertising that will help them create even better campaigns in 2015? In this paper, Jon Harper looks beyond the hype to understand how brands can leverage the power of long-term emotional brand building while ensuring they achieve short-term targets too.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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