Ipsos's first Political Monitor of 2007 shows the Conservatives leading Labour by 4 points (39% vs 35%). This puts the Tory share significantly higher than it was during most of the Autumn, and represents a swing of 3.5% from Labour since the 2005 general election.
Ipsos end of year review covering the main political issues of 2006. This was the year when the government struggled on with public service reform, but hit new lows in terms of public confidence in the NHS (despite levels of satisfaction with actual treatments remaining higher than before). It was a year when, for the first time ever, race and immigration became the key issues that Britons saw facing the country. A year when ratings of both the Prime Minister and the Leader of the Opposition fell. A year when, compared to the rest of the G6 countries, Britons were the most negative about their government's handling of crime.
The latest monthly Ipsos poll for The Sun examined public attitudes to the main two party leaders plus Gordon Brown and how these relate to attitudes towards the Labour and Conservative parties.
Pulse Check
Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.
Findings from an Ipsos survey commissioned by the Chairman and National Organiser of the St George's Day Celebrations, Bruno Peek show that the English public are keen to celebrate St George's Day on April 23 with a national day of celebration. Three-quarters (74%) of us think it's a good idea and seven in ten (72%) are keen for the day to be made into a bank holiday. Three charities: RNID, the charity for deaf and hard of hearing people, AICR and RVS are benefiting from the money raised by the celebrations.
Ipsos recently conducted a survey on behalf of the British Humanist Association. The objective of the research was to gauge the levels of Humanist-related opinion that exist amongst the British population.
The Gender Equality Duty was introduced in April 2007 aimed at addressing inequality on the grounds of gender. As part of its consultation process, Glasgow City Council commissioned Ipsos to conduct focus groups research among local residents.
Ipsos uses all major survey methods across our huge range of work. This runs from face-to-face in-home interviewer surveys using probability samples, through telephone surveys using quotas that are designed to reflect the population, to online studies using panels of people who have signed up to take part in surveys.
Ipsos was commissioned by Viking Energy Ltd to conduct a survey among Shetland residents, exploring attitudes towards the proposed construction of a windfarm in the central mainland of the island.