Insights Hub

All content

• 

  Shopper Publication

  Let’s Get Phygital

  View our on demand webinar for a demonstration of Simstore, Ipsos’ virtual shopping solution.

  04.10.19
• 

  Brands Publication

  Selling Creative Research Short?

  Discover why metrics that match objectives can deliver the true value from research, and help brands pursue bold creative that will drive long-term business outcomes.

  04.10.19
• 

  Consumers Publication

  Creating Agile and Adaptive Shopper Journey Strategies

  In this article, we explore how behavioral science frameworks can be used to improve understanding around the digital consumer experience while revising in-market strategies.

  04.09.19
• 

  Consumers Publication

  What the Marie Kondo movement says about eCommerce

  Learn how retailers can improve how consumers decide which items to bring into their home (and how to return items that don’t spark joy), thereby solving a true consumer need and achieving a massive competitive edge.

  04.08.19
• 

  Communities Publication

  Sparking Joy in Online Community Research

  Discover how aligning rigorous research design with an engaging respondent experience can be applied to online community environments.

  04.02.19

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

  Subscribe

• 

  Analytics Publication

  Tips for Successful Text Analytics

  Discover five ground rules to follow to ensure more success in using text analytics tools.

  03.30.19
• 

  Corporate Publication

  The Reputation Council Report

  Established in 2009, the Ipsos Reputation Council brings together senior communicators from some of the most respected corporations in the world.

  03.29.19
• 

  Connected Health Publication

  The Future of Perennials and Connected Health and Wellness

  In this on demand webinar we dispel myths about aging and technology, and explore how connected health is transforming healthcare for Perennials.

  03.27.19
• 

  Parents Publication

  US Parents 2019

  Ipsos’ Janet Oak shares her insights and new data with eMarketer in their comprehensive report about parenthood today.

  03.26.19
• 

  Public opinion Publication

  Corporate Sustainability: Creating and Measuring Impact

  Learn how “sustainability” can reduce existential threats, bolster business continuity, rally stakeholders, and increase competitive advantage.

  03.25.19
• 

  Customer Insights Publication

  Is it time to ditch traditional work models?

  In this article, we explore the reasons why some companies are designing an alternative workplace.

  03.21.19