Insights Hub

All content

• 

  Gender Publication

  Public Opinion Data on Transgender People

  Gain insights from our survey of examining the public’s opinion on transgender rights issues, correct pronoun usage, positive and negative beliefs about transgender people, how respondents think about their government’s treatment of transgender people, and whether and how respondents know a transgender person.

  03.03.18
• 

  Affluent Publication

  The Ipsos Affluent Intelligence 2018 Outlook: Affluents in the Age of Polarity

  Affluent American Consumers Feel Good About Their Finances—and Conflicted About The Future Of America

  02.03.18
• 

  Consumer Behavior Publication

  Shake Things Up With Behavioral Science

  View this on demand webinar for tips and techniques to help influence consumers’ automatic behavior.

  28.02.18
• 

  Society Publication

  Embracing Social Purpose

  With an evidence-based approach to defining social-purpose, businesses can rally stakeholders behind a meaningful corporate mission, and increase competitive advantage via an authentic, credible, and effective corporate citizenship program.

  27.02.18
• 

  Patients Publication

  Understanding Society: The Patient Experience

  This publication examines how to best understand, measure, and improve patient experience in the United States, drawing on the perspectives of healthcare leaders and research conducted by Ipsos.

  26.02.18

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

  Subscribe

• 

  Analytics Publication

  Rapid Response Advanced Analytics

  We illustrate how your business questions can be answered using high quality, affordable and fast-turnaround advanced analytics.

  21.02.18
• 

  Neurosciences Publication

  Ipsos Neuro Take on the Super Bowl LII Ads

  What happens when you host a Super Bowl party and equip the football fans with biometric technology capturing their emotional reactions in real time?

  16.02.18
• 

  Ethnography Publication

  Getting Up Close & Personal

  During this on demand webinar we illustrate how immersions, which leverage behavioral science and ethnographic principles, offer a glimpse into consumers’ real life.

  15.02.18
• 

  Communities Publication

  The Business of Belonging

  In this podcast and subsequent report, we learn more about a recent pop-up community study conducted by Ipsos for IBM iX exploring how technology influences human connectedness.

  12.02.18
• 

  Economy Publication

  Measuring Women’s Economic Empowerment

  There is irrefutable evidence that communities progress when women have influence over financial decision-making.

  09.02.18
• 

  Polling Publication

  Which Olympic event will be the next ratings medal-winner?

  If Olympic events won medals themselves, figure skating would of course take the winter gold. Across the world it reigns as the most popular event, according to an Ipsos Global Advisor study of 27 nations. In the U.S., hockey takes the silver. In Canada those ranks are reversed. Canadians are as excited about hockey as any nation is excited about any event, according to the survey results.

  08.02.18