Insights Hub

All content

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  Marketing Publication

  Avoiding the Activist Trap in ESG Marketing

  Read why companies need to look beyond the loudest voices in the room, move their focus beyond the Activists, and focus on engaging the ‘overlooked middle ground’ in their ESG initiatives.

  28.02.25
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  Foresight Publication

  Entertainment & Leisure

  Explore the future of fun, relaxation and cultural engagement. This category covers emerging trends in music, sports, vacations and digital entertainment, examining how technology is reshaping our leisure time and cultural experiences.

  26.02.25
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  Foresight Publication

  Technology & Society

  See how technological advancements and societal shifts are transforming business, governance and human interaction. This section explores topics like artificial intelligence, workplace evolution, education, housing and the changing nature of truth and influence.

  26.02.25
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  Foresight Publication

  Food & Environment

  Discover the intersection of food systems and environmental sustainability. This topic explores future food trends, inventive farming techniques and how our eating habits impact the planet, from farm to table and beyond.

  26.02.25
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  Foresight Publication

  Health & Lifestyle

  Uncover cutting-edge developments in wellness, aging and personal care. This section delves into evolving concepts of health, beauty, parenting, identity, relationships and the changing dynamics of modern lifestyles across generations.

  26.02.25

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Foresight Publication

  Consumer & Shopping

  Dive into evolving consumer behaviors, spending patterns and retail innovations. This category examines wealth distribution, sustainable consumption and the transformation of shopping experiences in the digital age, including the impact on personal finances.

  26.02.25
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  Foresight Publication

  Transportation & Mobility

  Explore the future of how we commute and move people and products. This topic covers emerging trends in transportation, from electric and autonomous vehicles to innovative mobility solutions reshaping urban landscapes and infrastructure.

  26.02.25
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  Polling Survey

  Employees want more workplace mental health resources

  NAMI/Ipsos research shows employees value mental health training and education in the workplace, but access remains limited

  26.02.25
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  Society Survey

  Ipsos Core Political Survey: Presidential Approval Tracker February 2025

  The February Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. Half of Americans think the country is headed off on the wrong track, one in three believe the country is headed in the right direction, driven by Republicans.

  26.02.25
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  Society Publication

  Know the New America: Listen, Learn, Respond

  Ipsos' framework for knowing the new America, some potential questions organizations might be asking themselves, and potential research solutions.

  26.02.25
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  Polling Survey

  Reuters/Ipsos Large Sample Poll February 2025

  Americans are unhappy with the direction of the economy, their cost of living, and their personal finances.

  25.02.25