Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.
Ipsos has deep knowledge on the issues driving America and the world. Here's our latest and best research on the topics you need to know about, along with solutions for brands and policymakers, collected in one place.
What The Future
Revisit our webinar to hear select findings from our upcoming 2025 B2B Buyer Trends report, based on a survey and discussions with the Ipsos Business Insights Collective.
Revisit our discussion exploring how changing consumer behaviors, especially among resource-restricted households, are impacting the workplace and marketplace.
Listen in as we invite industry leaders to take part in candid conversations exploring their approaches to innovation, connecting with consumers, and advancing DEI initiatives.
Insights to Activate is a monthly series exploring a range of timely topics, featuring impactful insights that you can activate tomorrow.
Take a look at insights from the Ipsos Business Insights Collective, exploring the perspectives of senior decision-makers on the evolving challenges of data privacy and security, and outlining the crucial steps organizations must take to fortify their defenses in the digital age.
Revisit our on demand webinar to hear inspirational stories of clients leveraging our best-in-class generative AI research solutions.
Revisit our on demand webinar to hear inspirational stories of clients leveraging our diversified set of qualitative research solutions.
In the sixth white paper of our AI series, we explore the role of a Moderator Bot powered by generative AI within qualitative research.