Innovation & Knowledge : New Services | Ipsos

New Services

How to Avoid An #EpicFail

In an increasingly tightknit and connected world, Ipsos communities provide a safe space for brands to potentially avoid a social media backlash.
10 August 2018
New Services

Brands help consumers hire good health habits

There are many reasons people try to eat healthy. Some people try because they have to, for instance if they have a health issue. Others do so because they “want to” (e.g., they want to feel better in a swimsuit.) Each of these can pose an opportunity for a brand or product to fill that need, if the brand can learn some new habits, too.
24 July 2018