Brands


Brands Publication

How Brands Can Get It Right With TikTok Ads

Advertising on TikTok means following the same fundamentals of good practice as for any other channel.
Sustainability Publication

How brands can show a sustainability commitment in 2023

Implementing sustainable practices is no easy feat and often takes years. But brands must understand consumer priorities and show a commitment, no matter how formidable the challenge.
Brands Event

Greenbook IIEX North America

Please join Ipsos at the 10th annual Insight Innovation Exchange conference – an event about co-creating and predicting the future of insights.
Marketing Publication

It’s Time for a Media and Data “Bill of Rights”

Revisit our webinar discussion exploring the critical aspects of data ownership and how marketers can improve their media investments.

Brands Event

CHANGE OR BE CHANGED: Unlocking Brand Success in 2023

CHANGE OR BE CHANGED: Unlocking Brand Success in 2023 NYC
Advertising Publication

Making Belonging Joyful: Inclusive representation in advertising to grow brands

A brilliant effectiveness case study on the power of positive representation done well, with the use of entertainment, joy, and brand consistency.
Advertising Publication

Sustainability Advertising: How empathy and credibility can help you get it right

We go under the hood with seven in-market ads to help brands understand how to craft successful sustainability messaging with a blend of empathy and believability.
Advertising Publication

Ipsos Creative Excellence Awards: Super Bowl LVII

Listen in as our experts provide a more robust and nuanced picture of Super Bowl advertising success.