Consumers

Revisit our on demand webinar to hear findings from our latest research on Affluents’ reflections on the past year, predictions for 2023, and what it means for marketers.

In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.

Recent research in cognitive and affective sciences, as well as linguistics, has shown that while emotions are not universal, they follow a similar dimensional structure across cultures and languages.

All metrics show significant continued improvement.

Exploring socially conscious purchasing and investing in the U.S.

The full collection of white papers, reports, and podcasts from the Ipsos Knowledge Centre

While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.

Capitalizing on Convergent Commerce to Reach Consumers in their Blended Online and Offline Shopping Worlds

In five infographics, we break down how inflation, the invasion of Ukraine, layoffs, and the pandemic, have people around the world feeling anxious going into the end-of-year shopping season.