Trends & Prospective


Trends & Prospective Publication

What the Future: Work

Revisit our foresight webinar featuring new data and interviews with industry experts about the future of work – and its impact on the way we live.
Trends & Prospective Publication

Right place, right time: How Google feeds create value for brands and buyers

Consumers engage more deeply with advertisements and experiences that are meaningful to them, and Ipsos research shows that Google’s immersive surfaces and formats are uniquely positioned to help brands deliver.

Revisit Video Presentation

Ipsos experts together with David Rubin, Chief Marketing and Communications Officer, New York Times will present an illuminating fireside chat exploring the issues that should be on every policymaker and CMO’s mind
Advertising Publication

5 Keys to Successful Advertising in Inflationary Times

Even in advertising, brands do not need to shy away from addressing consumers’ challenges head on – but they do need to be authentic.
Trends & Prospective Publication

What the Future: Spending

Revisit our foresight webinar featuring new data and interviews with industry experts about the future of spending – and what that means for brands.
Qualitative Publication

7 Ways Brands Can be More Accessible Today

Because opening the door to consumers with a range of disabilities can be a fertile source of brand innovation that benefits everyone.
Trends & Prospective Publication

Showing Up for Black and Hispanic Consumers in Retail

Business critical data, insights and tips for retailers wanting to improve consumer experiences for marginalized segments.
Affluent Publication

How Affluents Navigate the Ever-Changing Media Landscape

Revisit our on demand webinar to hear new findings from our latest research on the state of the evolving relationship Affluents have with video and audio streaming media.
Trends & Prospective Publication

What the Future: Reality

Revisit our foresight webinar to hear new data and interviews with industry experts about the future of reality – and what that means for brands.