Brands

Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility
Artificial Intelligence (AI) News

Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility

New Ipsos Synthesio solution delivers comprehensive AI search monitoring to help brands capture visibility in this critical consumer touchpoint.
Woman drops off a package | Brands | Coronavirus world | Ipsos
Brands Publication

Brand rituals in a low-touch world

What’s next for brands during the COVID-19 pandemic?
family in front of TV during lockdown | Ipsos
Television Publication

The evolved role of TV in the "Lockdown Family Household", and implications for media brands in the US

Yes, viewership is growing and evolving – but so is the role TV is playing and the needs it fulfills.
woman trying to work from home with kids | quarantine life | coronavirus pandemic | Ipsos
Customer Experience Publication

Staying close to your customers

Why customer experience still matters amid COVID-19 and social distancing.
Consumer in times of crisis | Revisiting brand-building during the COVID-19 pandemic | Ipsos | Brand Health Tracking
Brands Publication

Brand growth in times of crisis

Revisiting brand-building during the COVID-19 pandemic.
Old man wearing mask | Ipsos | Covid-19 | Coronavirus
Brands Publication

COVID-19: The Creative Fightback

How brands can help people to win the war to survive, then revive.
Coronavirus & behaviour change | brands impact | covid-19 | Ipsos
Brands Publication

Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
The new definition of luxury | resort in Maldives | Ipsos
Holidays Survey

The new definition of luxury

Read Oscar Yuan's take on the new definition of Luxury in Bloomberg's piece: Ultra-Luxury Hotelier Aman Launches a New, More-Affordable Brand.
The Quirk’s Event - Chicago 2020 | Ipsos
Brands Event

[EVENT] The Quirk’s Event

On July 14-15, hear Emmanuel Probst’s presentation, to learn how to leverage research to build meaningful brands. Every year, brands spend over $560 billion (and counting) to convince us to buy their products.
stop scraping, start digging webinar header banner
Brands Webinar

[WEBINAR] Stop Scraping, Start Digging 2020

How to seduce the intuitive mind of consumers with your brands and innovations.
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