Consumers

Designing customer experiences that drive business success

New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.

Almost nine in ten (86%) in France are concerned about inflation, ahead of worry for the war in Ukraine (64%) and climate change (58%).

The present phase of inflation is making consumers the world over – particularly those in mature markets – anxious. Unease is growing as there are signs now that this will be an extended phase of inflation. The response of consumers in economies like India, characterized by persistent inflation, offers a contrast to and interesting insights for other markets.

Inflation is not a new term in Turkey. Looking at the history of inflation; the annual rate for the last 50 years is around 40%.

Q&A with Anibal Cantarian

In Malaysia, the factors for inflation are multi-dimensional. Malaysia has managed to keep inflation at a relatively low level, 4.5 % in September 2022, compared to its regional peers. The subsidies and price controls have kept inflation in check to a large degree.

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