Consumers

Navigating the new world with tech-enabled product innovations.

Data hybridization brings together structured and unstructured data to help brands gain market advantage.

People * Planet * Prosperity

There are some bright spots, but clouds are moving in.

Put people at the heart of your decisions.

Sometimes if feels like we are moving from unprecedented crisis to unprecedented crisis.

What new values and meanings does the notion of home carry for Russian consumers?

The pandemic has made Russian people take a fresh look at country life. The article covers changing Russian preferences for country life and ways companies should choose to develop.

This is the time of the omnichannel shopper, and online and offline channels are increasingly merging into a single seamless phygital environment, so new technologies play an important role. What are the main features of a new shopper and ways to develop commerce?