Consumption


Automotive Publication

Tracking the Coronavirus effect on automotive market

With this COVID-19 Impact on Auto module, our global Mobility Navigator delivers insights on the latest key trends in automotive including the impact of the Coronavirus crisis.

Impact of Coronavirus to new car purchase in China

Ipsos in China has conducted a short online survey to understand the impact of Chinese consumer’s purchase intention of new cars under the impact of Covid-19.

Affluent Highlights: Are European Affluents listening to podcasts?

It is no secret that media consumption is changing fast. While mass media continue to dominate, some alternative formats are rapidly growing in popularity.
Social Intelligence Publication

The Evolution of Entertainment in India

Using social intelligence data, this new briefing paper from Ipsos in India explores how the arrival of OTT media services are impacting entertainment consumption habits.
Environment Survey

Measures to curb overfishing receive widespread support globally

Global Advisor: globally, the majority of adults support policies to make fishing more sustainable.
Flair Publication

Flair Russia 2020 - In Search of Sustainability

In the second issue of Ipsos Flair Russia, Ipsos experts share their vision of how changing social attitudes about what is “good” and what is “bad” affects consumer behaviour.
Audience Measurement Publication

OTT and content streaming in MENA

Premium content delivered via OTT platforms remains disruptive in MENA, as the OTT subscription video market continues to grow impressively.
Flair Publication

Life in a lookist society: Beauty and self-care in South Korea

Beauty and self-care have become a daily necessity in South Korea, this article finds six trends in the current market.
Shopper Publication

Black Friday: Still the superhero of the shopper’s year?

Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.