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Society Survey

Widespread nostalgia for the old days, with many saying things were better back in 1975

Is life getting better? In a new 30-country Global Advisor survey, Ipsos asks the public to assess how life is in 2025 compared to their perceptions of life in 1975.

14.11.25

Society Survey

Decoding the Creator Mindset: What Creators Expect from Brands, Platforms, and Followers

14.11.25

Society Survey

Artificial Intelligence: Key insights, data and tables

14.11.25

Society Survey

Health and Wellness: Data, insights, and solutions

14.11.25

Politics Survey

The State of Democracy 2025

14.11.25

Consumer Behavior 01.11.25

Ipsos Top Topics

Society 02.09.24

[WEBINAR] United in Individuality: 9 opportunities for U.S. brands in Global Trends

Media 02.04.25

Navigating Nouveau Nihilism: How Brands Can Thrive in a YOLO Economy

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Economy Survey

November 2025 LSEG/Ipsos Primary Consumer Sentiment Index

Consumer Confidence Declines as Expectations Sub-Index Falls Sharply

14.11.25
Polling Survey

How Americans feel about potential U.S. military involvement in Venezuela

Below are five charts on how Americans feel about potential U.S. military involvement in Venezuela

14.11.25
Consumer Behavior Survey

Fewer Americans are planning to drive for the holidays

One in four Americans say they plan to travel 100 miles or more for the holidays, stable compared to last year, according to the Ipsos Consumer Tracker

12.11.25
Consumer Behavior Survey

Slightly fewer Americans want to reduce cravings through medication

Across the board, Americans are slightly less interested in taking medications like GLP-1 drugs to reduce cravings for eating, drinking alcohol or gambling, according to new data from the Ipsos Consumer Tracker

12.11.25
Artificial Intelligence (AI) Survey

More people are using AI chatbots, but for what?

More Americans are using artificial intelligence chatbots compared to March, but the number of things people are using it for has declined, according to new data from the Ipsos Consumer Tracker

12.11.25
Insights To Activate

Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.
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Consumer Behavior Survey

What the Ipsos Care-o-Meter teaches us about America

The Ipsos Care-o-Meter shows that there are some definite disconnects between what people are seeing in their news (wherever they’re getting it) and what they care about. Here's what we've learned.

12.11.25
Consumers Survey

The Ipsos Care-o-Meter: What does America know about vs. what does America care about?

The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.

12.11.25
Consumer Behavior Survey

The Ipsos Vibe Check: Here's how Americans feel about the government this week

With everything going on in the U.S. these days, we asked Americans: How uncertain are you feeling about the impacts of the actions of the government and how satisfied do you feel?

10.11.25
Polling Survey

Two in three Americans plan to cut back on holiday spending

New Ipsos poll conducted on behalf of Thrivent Financial explores Americans' holiday spending plans and adaptations

07.11.25
Polling Survey

Lessons from the 2025 elections

Below are five charts on where the political landscape stands after the 2025 elections

07.11.25
Polling Survey

Veterans weigh cost, convenience, and provider background in mental health care choices

New Ipsos/Luminary Labs survey finds Veterans choose VA for affordability and community care for closer, quicker access

07.11.25