Consumer Behavior

The Ipsos Care-o-Meter: What does America know about vs. what does America care about?
Consumers Survey

The Ipsos Care-o-Meter: What does America know about vs. what does America care about?

The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.
Government Survey

Consumer Confidence National Index Down Slightly

This month’s global Consumer Confidence National Index score fell slightly from both October and November (each 50.5) to 50.1.
Food & Beverage Survey

Majority (54%) of Americans Say they Wouldn’t Knowingly Eat Food Prepared by a Person who is HIV+

Nearly Half (45%) Would, led by Millennials (50%) and Women (49%)
A Majority of Americans Are Searching for Coupons
Shopper Survey

A Majority of Americans Are Searching for Coupons, Deals, or Sales Before Making a Purchase During the Christmas Season

Deals on Clothing and Electronics Are Most Sought After When Shopping for Holiday Gift Items
Ipsos Public Affairs
Public opinion Survey

Public Begging an Outward Sign of National Pessimism?

Global Trend Reveals Pattern of Pessimism with Increase in Panhandlers
Government Survey

Consumer Confidence National Index Unchanged from October

This month’s global Consumer Confidence National Index matched October’s all-time high remaining at 50.5.
Shopper Survey

Half of Americans Say They’ll Shop for Deals this Black Friday and Cyber Monday, Spending Nearly $475 on Average

Clothes, Toys, Beauty & Fragrance Top the Wish List, Along with Big-Ticket Items Like TVs
Public opinion Survey

The Desertification of Main Street: Where Has Everybody Gone?

An Ipsos Global Advisor Study of Shopping Behaviors
Affluent Survey Survey

The Ipsos Affluent Intelligence Group Releases Fall 2017 Ipsos Affluent Survey

Survey Spotlights “Affluencers” – The Powerful New Target Group that Drive Purchases Across Categories
Government Survey

Consumer Confidence National Index Reaches All-Time High

Setting an all-time high, this month’s global Consumer Confidence National Index has risen to 50.5.
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