Consumers

Retail Future: The Blind Spots
Retail Publication

Retail Future: The Blind Spots

Discover how leading retailers and brands can close the gap between strategy and reality to drive sustainable growth.
chart showing only 6 percent of men think about the ROman Empire often
Consumer Behavior Survey

Here’s how many guys really think about the Roman Empire

Here’s what we know today from the Ipsos Consumer Tracker about: AI, the Roman Empire, Taylor Swift, streaming services and more.
Rethinking Brand Growth Opportunities: Here Are New Avenues of Growth
Consumers Publication

Rethinking Brand Growth Opportunities: Here Are New Avenues of Growth

Revisit our recorded webinar to hear insights on consumer motivations surrounding brand choice, and how best to embed these new strategic principles into your research to identify brand growth opportunities.
Tips for launching digital solutions for chronic conditions
Consumers Publication

Tips for launching digital solutions for chronic conditions

Revisit our recorded webinar as both Ipsos and industry experts explore the challenges and benefits of leveraging digital health solutions for chronic condition management.
chart showing that 14% of Americans have started their holiday shopping
Consumers Survey

Here’s how we’re feeling about the upcoming holiday shopping season

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
The Digital Difference: Ensuring Your Digital Experiences Meet Heightened Expectations
Customer Experience Publication

The Digital Difference: Ensuring Your Digital Experiences Meet Heightened Expectations

Brands must always monitor their customer journeys and touchpoints for “hot spots” and have a system for quick identification and remediation. Here’s why.
Americans are more comfortable paying their bills, but think high prices are here to stay
Consumers Survey

Americans are more comfortable paying their bills, but think high prices are here to stay

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
Another round of mixed economic signals
Consumers Survey

Another round of mixed economic signals

In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
QSR Evolution Conference
Consumers Event

QSR Evolution Conference

Join Ipsos a the QSR Evolution Conference - the only event that focuses solely on the needs of quick-service restaurant operators
Want to Understand Early Adopters of Generative AI?
Consumers Publication

Want to understand Early Adopters of Generative AI?

There are six kinds of generative artificial intelligence users in America, and here’s how to design and market products with these user segments in mind.
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