Consumers

The Healthy Ireland Survey 2018 provides a detailed overview of health in Ireland, looking at smoking, tobacco packaging, alcohol, diet and nutrition, general health, oral health, health service utilisation, and health behaviours and inequalities.

The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.

China records the highest index score since tracking began with a 79.1 score in the Investment Index.

The country continues in the wrong direction to 95% of Brazilians, and has been at this level since June 2017. For 85% of the population, the mood regarding Brazil's future is of concern or outrage.

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.

October 16-18 - Ipsos is proud to be a sponsor of the #1 event for consumer insights leaders: The Marketing Research Event.

Focusing on the Indian market, this paper aims to provide a complete overview on how we optimise social media data for marketers. In 2021, it is estimated that 24% of the Indian population will be accessing social networks, up from 15% in 2017.

The country is still heading in the wrong direction to 95% of Brazilians, and has been at this level since June 2017. To 86% of Brazilians, the mood regarding Brazil's future is of concern or outrage.

The Serbia under a magnifying glass report provides an overview of the current economic and demographic shape of the country, the changing advertising sector, shopping habits and Serbs’ relationship with the digital world.