Consumers


Economic Pulse Publication

Brazil Pulse - Temer's Evaluation is Bad to 89% of Brazilians - September 2018

The country continues in the wrong direction to 95% of Brazilians, and has been at this level since June 2017. For 85% of the population, the mood regarding Brazil's future is of concern or outrage.
Management Publication

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.
Consumers Event

[EVENT] TMRE Conference

October 16-18 - Ipsos is proud to be a sponsor of the #1 event for consumer insights leaders: The Marketing Research Event.
Social Media Publication

Are You Using Social Data Optimally?

Focusing on the Indian market, this paper aims to provide a complete overview on how we optimise social media data for marketers. In 2021, it is estimated that 24% of the Indian population will be accessing social networks, up from 15% in 2017.
Economic Pulse Publication

Brazil Pulse - Consumer Confidence Dropped 1% Point - August 2018

The country is still heading in the wrong direction to 95% of Brazilians, and has been at this level since June 2017. To 86% of Brazilians, the mood regarding Brazil's future is of concern or outrage.
Economy Publication

Serbia under a Magnifying Glass

The Serbia under a magnifying glass report provides an overview of the current economic and demographic shape of the country, the changing advertising sector, shopping habits and Serbs’ relationship with the digital world.
Economic Pulse Publication

Brazil Pulse - Temer's Evaluation is Bad or Very Bad to 88% of Brazilians - July 2018

The country is still heading in the wrong direction to 95% of Brazilians, remaining at this level since June 2017. To 86% of Brazilians, the mood regarding the future of Brazil is of concern or outrage. With national pride being at a low, the anti-establishment feeling is increasingly ingrained in the Brazilian society: perfect storm for populist speeches and charismatic leaders.
Economy Publication

Russia TrendVision 2017

The Russia TrendVision report provides an overview of the country's current social and economic situation, examining key demographic data and consumer behaviour to forecast possible future trends.
Consumers Survey

Europe East - Primary Consumer Sentiment Index - July 2018

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Belgium, France, Germany, Great Britain, Hungary, Italy, Poland, Russia, Spain, Sweden, and Turkey.