Insights Hub

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• Investors Survey

  Olympic Games beneficial to Captains of Industry

  A quarter of Captains of Industry (25%) think the Olympic Games will benefit their business, with less than one in ten (8%) saying the Games will have a detrimental effect.

  15.01.12
• Investors Survey

  The world of media research in 2012

  The latest innovation in Media research enables us to obtain a clear picture of the true behaviour of today's listeners, consumers, readers and others.

  11.01.12
• Politics Survey

  Support for devolution across Britain is growing as `national' identity outweighs feelings of `Britishness'

  Mark Diffley explores "Britishness" and what this means for devolution and calls for Scottish independence

  10.01.12
• Politics Survey

  Smartphone advertising: form, functionality and brand

  Louise Brice of Ipsos ASI in Campaign magazine blogs on Smartphone ads - who are the winners?

  10.01.12
• Politics Survey

  What does it mean to be British?

  The public can see how Britain has changed in sixty years, but we seem less sure about what it means to be British in the present

  09.01.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Politics Survey

  Personal worries on a global scale

  Just one in four Britons (24%) rate their current financial situation as strong - about the same level as in Mexico, South Africa and Spain according to the latest Ipsos Global @dvisor.

  09.01.12
• Politics Survey

  The Perfect Storm

  Tara Beard-Knowland of Ipsos ASI says in Campaign magazine that the British Heart Foundation's 'Stayin Alive' ad combines of lots of different elements that makes an ad oh so effective.

  09.01.12
• Immigration Survey

  British Future: 'State of the Nation' Poll

  Findings from this survey of adults in Great Britain, conducted by Ipsos on behalf of new think-tank British Future, offer insights into the public's hopes and fears for 2012 and their attitudes to issues of identity, integration and migration.

  09.01.12
• Investors Survey

  UK business leaders pessimistic on economy

  The majority of top British business leaders are pessimistic about the future of the country's economy, according to Ipsos's Captains of Industry survey.

  08.01.12
• Politics Survey

  Make sustainability the icing on your products' cake

  With the likes of Unilever and P&G putting sustainability at the heart of what they do, brands have to start planning for the future now, write Jonathan Weeks and Laura Furniss in Brand Republic.

  06.01.12
• Politics Survey

  Predicting 2015 - "just a bit of fun"

  Dr. Roger Mortimore looks back over all our polls since the 1970s, using voting intention and leader satisfaction to "predict" the 2015 general election result

  06.01.12