Market Research


Ipsos appoints Tasneem Ali as Head of Ipsos Synthesio in the UK

Ipsos announces the appointment of Tasneem Ali as Head of Ipsos Synthesio in the UK, the area of the business that offers AI-enabled social media intelligence.

Ipsos appoints Richie Jones as Chief Client Officer of Ipsos in the UK

Richie Jones has been a Senior Client Officer for Ipsos, leading key account relationships within the technology and FMCG sectors.
Ipsos Update Publication

Ipsos Update - October 2022

Sustainability, inflation, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
Market Research Publication

One Mind, Many Truths - A Podcast with Ben Page

Some of the most special episodes within the Ipsos Views series are those that feature our Global CEO, Ben Page. Listen to Ben discussing the social and commercial trends re-shaping our world, and hear him explain how to make sense of the gaps between how people answer surveys and how they behave in real life.
Evaluations Survey

Ipsos and the UK Evaluation Society announce two new evaluation prizes

Ipsos and the UK Evaluation Society announce two new prizes to celebrate the accomplishments of the UK's evaluation profession.
Big Data Publication

Constructing your data house: From Foundations to Frameworks

From foundations to frameworks - Building a data strategy for public and private sector organisations, a new thought piece from Ipsos Data Advisory practice in the UK.
Economy Publication

A Year in Review - 2021

What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?
Customer Insights Publication

Value of Insights: Moving to Impact

The second paper in our “Future of Insights” series presents new thinking about how insights can be a source of information that truly inspires business growth.
Methodology Survey

Ipsos re-starts in home interviewing in the UK

In early October 2021, Ipsos started to reintroduce in home, face-to-face data collection for some of our major surveys. This follows recently updated guidance from the MRS and a successful pilot of required safety protocols.