Insights Hub

All content

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  Data Analytics Publication

  AI Meets Consumer Insights: Welcome to the era of AICI

  More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.

  05.19.22
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  Politics Survey

  Ipsos Core Political : Presidential Approval Tracker (05/18/2022)

  President Biden's approval rating is at 42% again this week

  05.18.22
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  Corporate Survey

  Ipsos appoints Mark Polyak as President of Analytics, Ipsos North America

  Polyak to accelerate Ipsos’ digital analytics transformation

  05.18.22
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  Customer Experience Publication

  For Brands, Quick, Smart Approaches to Food Sustainability

  Tips for ensuring your foodservice brand doesn’t miss out on connecting with sustainability-minded consumers.

  05.18.22
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  Foresight Survey

  Food

  Climate change, population and workplace shifts, and continued inequality are stressing our food systems and our ability to afford the food we need. This issue of What the Future: Food explores how robot food farming to food scientists are working to solve those challenges.

  05.17.22

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Foresight Publication

  Hybrid work will upend our food habits (again)

  The pandemic accelerations of hybrid work and eating trends mean we could continue developing new habits, but this futurist from Mars Wrigley sees contradictions with the role food plays in our traditions, heritage and culture.

  05.17.22
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  Foresight Publication

  Ways delivering food will get even more convenient

  A recent Grubhub partnership with 7-Eleven and other moves in this space show how the importance of delivered “convenience” is spilling into virtually every category within food and beyond.

  05.17.22
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  Foresight Publication

  How indoor farms make food more accessible

  Iron Ox and other indoor farming ventures aim to solve two problems at once. First, to make farming itself more sustainable. But just as important is creating more efficient growing techniques to maximize how much quality food can be produced.

  05.17.22
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  Foresight Publication

  How brands can synthesize a business from a desired ingredient

  Paraxanthine, a synthesized component of caffeine that shows promise to provide focused energy without the jitters or a caffeine crash, is the star ingredient in a new generation of energy drink called Update that’s being targeted to the crypto, NFT and blockchain-based Web3 builders.

  05.17.22
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  Foresight Publication

  Why paleo for pets is the new sustainability

  Dogs and cats are historically carnivorous, but they don’t typically eat cows and chickens in the wild. Cultured meat, which is grown in a lab, is being developed by Because Animals to create evolutionarily appropriate and sustainable pet foods.

  05.17.22
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  Public opinion Survey

  Inflation nation

  The inflation update in five charts.

  05.14.22