Insights Hub

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  Consumers Survey

  Ipsos Data Drops: What it takes to win loyalty and trust in c-store & fuel retail

  With needing a bathroom as the No. 1 reason customers venture into the gas station convenience store, is your location doing everything it can to drive loyalty?

  08.24.26
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  Polling Survey

  Americans continue to expect extended U.S. military involvement in Iran

  Findings of a new Reuters/Ipsos poll conducted August 21-24

  08.24.26
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  Insights Publication

  Ipsos Data Drops 2026

  In 2026, we continue our series of three-minute briefings on what business leaders need to know about today.

  08.24.26
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  Polling Survey

  How Americans feel about corruption

  Below are five charts on how Americans feel about political corruption

  08.21.26
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  Public opinion Publication

  Political Perspectives: Interviews & News

  On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.

  08.20.26

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Society Survey

  Artificial Intelligence: Key insights, data and tables

  Here’s what business leaders and policymakers need to know about public opinion on AI, from chatbots and shopping recommendations to data centers

  08.20.26
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  Society Survey

  Sports and Entertainment: Key insights on fandom, betting, media, and more

  The ways we play, spectate, and entertain ourselves are changing amidst generational shifts, technological innovation, climate change, and more. Read on for a closer look at Ipsos’ exclusive data on sports, entertainment, and media.

  08.20.26
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  B2B Publication

  The 2026 B2B Buyer Journey: The Power of AI and Trusted Relationships

  As AI becomes embedded in the buying journey, B2B marketers face a new challenge: buyers are becoming more independent, but strong relationships still close sales.

  08.18.26
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  Customer Experience Publication

  The Forces of Customer Experience

  The human-centric framework that drives the experience advantage.

  08.17.26
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  Polling Survey

  Majority of Americans say corruption influences decisions of the federal government

  Findings of a new Reuters/Ipsos poll conducted August 14-17

  08.17.26
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  Economy Survey

  August 2026 LSEG/Ipsos Primary Consumer Sentiment Index

  Consumer Confidence Declines As Current And Investment Sub-Indices Continue Turbulent Year

  08.14.26