Insights Hub

All content

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  Society Survey

  Global Affairs: Key insights, data and solutions

  Here’s Ipsos' best and freshest data and actionable intelligence on global issues for business leaders, policymakers and insights professionals

  09.02.26
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  Society Survey

  Food and beverage: Essential data and insights

  From our love of protein and caffeine to the growing concern about additives and unsafe chemicals, the food and beverage space is evolving rapidly. Here’s what you need to know.

  09.02.26
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  Consumer Behavior Survey

  Americans are very aware of higher gas prices (and almost everything else)

  The number of Americans who think gas prices are going up has doubled in the past six months: 79% now say gas prices have gone up since this time last year, according to the Ipsos Consumer Tracker.

  09.02.26
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  Consumers Events replay

  [WEBINAR] The Modern Twenty-Something: How Gen Z Thinks About Money, Milestones, and More

  Listen in as Ipsos experts take you through a new life stage model for understanding the consumer journey.

  09.01.26
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  Politics Survey

  Latest U.S. opinion polls

  What are the data and trends shaping America today? Explore our latest opinion polls to learn more.

  09.01.26

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Society Publication

  How Americans get ahead is different today. Ipsos helps brands navigate the nuances

  Americans want what they’ve always wanted. What’s changed is how they get there — and that changes the playbook for American brands.

  09.01.26
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  Polling Survey

  Facing trade dispute, majority of Americans want the U.S. to make tradeoffs with Canada

  New Ipsos poll also finds that a majority oppose Lake America executive order

  09.01.26
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  Consumers Publication

  The Long Inflation Impact of the Middle East Conflict: The Marketer's Inflation Playbook

  The headlines may move on, but inflation won't. Discover why the economic effects of the Middle East conflict could continue reshaping consumer behavior, pricing pressures, and brand growth strategies well into 2027 and beyond.

  09.01.26
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  Polling Survey

  Cost of living remains top of mind for voters heading into 2026 midterms

  Findings of a new Reuters/Ipsos poll conducted August 28-31

  08.31.26
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  Market Research Publication

  How a human-centered panel strategy is defying industry trends

  The future of high-quality survey research belongs to organizations that put panel members first.

  08.31.26
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  Polling Survey

  Level-setting the midterms heading into Labor Day

  Five charts on where things stand heading into the 2026 midterms and what signals will be most important to watch between now and Election Day

  08.28.26