Innovation & Knowledge

Consumer & Shopper

Harnessing the Power of Data

The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
6 December 2021
Consumer & Shopper

Five online shopping barriers UX can solve

Optimising the eCommerce Experience
22 November 2021
Retail

Features

Discover Ipsos MORI Research Highlights

Our monthly round-up of the latest Ipsos research, analysis and insight from the UK and internationally

Ipsos MORI Research Highlights

See also:

Understanding Society
Tech Tracker
Ipsos Update

Consumer & Shopper

Empathy Awakened

The power of an empathetic organisation.
28 October 2021
Consumer & Shopper

Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints

This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
21 October 2021
Consumer & Shopper

Has a solution to fixing the general insurance market been found?

We’ve been talking about it for years, but has a formula to transform the general insurance market so that customers stop getting penalised for their loyalty finally been found? Jamie Talmage looks at how the FCA’s recent policy decision on how insurers need to price their products next year might play out.
2 June 2021
Financial Services
Consumer & Shopper

Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions

Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?
31 March 2021
Retail
Consumer & Shopper

The Retail Rollercoaster

Riding the ups and downs of today’s omnichannel shopper landscape
22 March 2021
Retail
Consumer & Shopper

Making the most of our regrets

What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.
26 February 2021
Consumer & Shopper

Are we approaching a crucial point in financial behavioural change?

Coronavirus didn’t just shake the financial stability of consumers, it made many realise the volatility created by their past financial behaviours. Associate Director Kerry Barringer analyses the impact of COVID-19 on consumers' personal financial situations and the likely longevity of any financial behavioural changes.
17 February 2021
Financial Services
Consumer & Shopper

First Impressions Matter

Understanding the power of spontaneous reactions to develop stronger innovations.
10 February 2021
Consumer & Shopper

A penny saved, is a penny earned

Does money slip out of your hands as soon as you get it? Cameron Stevenson explains how new providers are making it easier for all of us to save and invest.
8 February 2021
Financial Services
Consumer & Shopper

Current account switching has been on hiatus for the last six months. Will things start to turn around as we approach the end of 2020?

Leo Brownstein of the Financial Research Survey team looks at the impact the COVID-19 pandemic has had on current account switching, and why things might start to pick up in 2021.
17 December 2020
Financial Services

Harnessing the Power of Data

Five online shopping barriers UX can solve

Features

Discover Ipsos MORI Research Highlights

Empathy Awakened

Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints

Has a solution to fixing the general insurance market been found?

Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions

The Retail Rollercoaster

Making the most of our regrets

Are we approaching a crucial point in financial behavioural change?

First Impressions Matter

A penny saved, is a penny earned

Current account switching has been on hiatus for the last six months. Will things start to turn around as we approach the end of 2020?