Innovation & Knowledge

Consumer & Shopper

Black Friday: Still the superhero of the shopper’s year?

Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.
15 November 2019
Retail
Consumer & Shopper

Innovation Through the Consumer Lens | Webinar

Following our Innovation Through the Consumer Lens webinar you can now access the slides and recording of the presentation.
14 November 2019
Financial Services

Features

Discover Understanding Society

Through Understanding Society, we see society through the broad range of social and political research we and others conduct, in the belief that this leads to better politics, policy and practice.

Understanding Society

See also:

Tech Tracker
Ipsos MORI Research Highlights
The Reputation Council Report

Consumer & Shopper

Don’t throw the baby out with the general insurance bath water

Britain’s home and motor insurers are coming under heavy criticism following the release of the FCA’s much-anticipated investigation into the sector. Jamie Talmage looks at how customers and insurers might respond.
1 November 2019
Financial Services
Consumer & Shopper

Packaging Perfection | Webinar

Following our Packaging Perfection webinar you can now access the slides and recording of the presentation.
18 October 2019
Retail
Consumer & Shopper

Unpacking product subscription models

This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
3 July 2019
Retail
Consumer & Shopper

What's next for General Insurance?

While customers still lack engagement and providers risk huge losses with new-customer deals, there is change afoot in the general insurance sector. Jamie Talmage examines our latest research into the industry and the advantages of switching focus from price to value.
30 May 2019
Financial Services
Consumer & Shopper

We see with our mind, not just with our eyes

This white paper argues that it is essential to link responses to a product’s appearance back to the visual features that trigger them.
7 May 2019
Consumer Goods
Consumer & Shopper

Driverless Futures?

Self-driving cars create both opportunities and uncertainties for the public. How can we find out what the public thinks about a technology that doesn’t yet exist?
10 April 2019
Automotive
Consumer & Shopper

Let’s Get Phygital

View our on demand webinar for a demonstration of Simstore, Ipsos’ virtual shopping solution.
9 April 2019
Consumer Goods
Consumer & Shopper

Keeping it fresh: being on trend in food and drink

This paper will look at how five macro trends – which are shaped by consumers’ views on life and perceptions of the world that surrounds them – can provide inspiration for innovation.
1 February 2019

Black Friday: Still the superhero of the shopper’s year?

Innovation Through the Consumer Lens | Webinar

Features

Discover Understanding Society

Don’t throw the baby out with the general insurance bath water

Packaging Perfection | Webinar

Unpacking product subscription models

What's next for General Insurance?

We see with our mind, not just with our eyes

Driverless Futures?

Let’s Get Phygital

Keeping it fresh: being on trend in food and drink