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  Artificial Intelligence (AI) News

  Unlock Strategic Advantage with Ipsos' New Insights Agent

  Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

  23.09.25
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  Foresight News

  The future indulgence economy: Where luxury meets vice

  As the luxury and vice markets collide, Americans are redefining indulgence from seven-figure weddings to prediction markets to sex. Exclusive data and analysis show which brands will win.

  22.09.25
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  Corporate Press release

  Ipsos named by Forbes as one of America’s Best Employers for Company Culture in 2025

  This distinction, which follows Ipsos’ inclusion on Forbes’ America’s Best Employers for Women list earlier this year, affirms the company’s commitment to providing its employees with the resources, recognition and mentorship they need to advance in their careers and exceed client expectations.

  19.09.25
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  Education Press release

  Majority of surveyed hiring managers agree that most high school students are not prepared to enter the workforce

  A new survey from College Board and the U.S. Chamber of Commerce, conducted by Ipsos, finds that surveyed hiring managers believe there should be more business courses in high schools

  19.09.25
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  Brands Press release

  Ipsos’ Brand America report explains the international impact of an American brand image

  Being an American brand could come with challenges in international markets, according to Brand America 2025, a new 10-country survey from Ipsos.

  18.09.25

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Consumer Behavior News

  People don’t trust AI tools, but use them anyway

  Two in three people who use AI tools say they don't trust them, but use them anyway, according to new data from the Ipsos Consumer Tracker

  16.09.25
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  Economy Press release

  September 2025 LSEG/Ipsos Primary Consumer Sentiment Index

  Consumer Confidence Declines As Both The Expectations and Jobs Sub-Indices Stumble

  16.09.25
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  Market Research News

  Ipsos Strategy3 recognised by Forbes as one of the World’s Best Management Consulting Firms 2025

  Ipsos Strategy3 has been recognised for the fourth year in a row.

  16.09.25
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  Society News

  Ipsos Data Drops: How the loss of tax credits could affect electric vehicle adoption

  Half of Americans don’t know that EV tax credits are set to expire in September, according to Ipsos data. Automakers must adjust their pricing and messaging, quickly, for a chance at growth.

  12.09.25
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  Consumer Behavior News

  More workers are back in the office, at least sometimes

  The number of workers who commute five days a week or more has risen to half (49%), according to the Ipsos Consumer Tracker

  02.09.25
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  Polling Press release

  20 years after Hurricane Katrina, Americans want improvements to U.S. disaster preparedness

  New USA Today/Ipsos poll shows most Americans see FEMA’s role as very necessary; a plurality expect the federal response to a disaster like Katrina would be worse today

  28.08.25