WELLNESS 2024

How AI, new drugs and DNA will unlock future growth for wellness and related industries
Foresight Survey

Wellness

Emerging technologies and changing perspectives could help Americans live longer and healthier lives. Here’s what that could look like — and what it’ll mean for brands and businesses.
How we will be able to live a healthier, longer life
Foresight Publication

How we will be able to live a healthier, longer life

Improvements in everything from nutrition to fitness mean that Americans aren’t just living longer — they’re living better, longer. AARP’s Lina Walker discusses the factors that could further close the gap between life expectancy and healthy life expectancy.
Why vitamin and nutrition brands need to supplement Americans’ knowledge
Foresight Publication

Why vitamin and nutrition brands need to supplement Americans’ knowledge

From probiotics to multivitamins, more Americans than ever are making purchases to live better. To continue that growth, brands will need to act as a source for information, says Ipsos’ Chad Nielson.
Future Jobs to Be Done Wellness
Foresight Publication

Future Jobs to Be Done

Ipsos Strategy3’s Mercedes Bender considers the products and services people will need to optimize their health in a changing world.
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