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Featured Insights

Credibility Code: How B2B Creators Unlock Trust at Scale

B2B Events replay

Credibility Code: How B2B Creators Unlock Trust at Scale

Hear more about how B2B creator trust plays out across their respective industries.

11.05.26

Innovation Publication

Beyond the Aisle: Why Food Brands Are Showing Up in the Shower

11.05.26

Public Health Survey

Americans Are Open to Lung Cancer Screening, but Awareness and Education Have Not Caught Up

11.05.26

Affluent Events replay

What Drives Affluents to Spend?

11.05.26

Politics Survey

9 questions companies should be asking after the midterms

11.04.26

Ipsos Top Topics

Insights 10.12.26

Ipsos Top Topics

What the Future

What the Future

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Our Newsletters

Our Newsletters

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Public opinion Publication

Political Perspectives: Interviews & News

On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.

11.04.26
Election Survey

Plurality of registered voters expect Democrats to gain seats in both chambers on Election Day; many unsure

New Daily Mail U.S./Ipsos poll conducted Oct. 30-Nov. 1, 2026, also finds Democratic registered voters are more enthusiastic about voting than Republican registered voters

11.03.26
Polling Survey

Reuters/Ipsos early November survey

Findings of a new Reuters/Ipsos poll conducted October 29 to November 2

11.02.26
Corporate Publication

Welcome to The Path

Meet Abbott’s Director of Global Market Insights, Liz O’Hara – she is from our latest class of Insights and Analytics leaders, sharing her career advice via award-winning ‘The Path’.

11.02.26
Consumers Survey

Ipsos Data Drops: Why the future of branch banking may be parked in the drive-thru lane

Americans are splitting their banking tasks by channel and convenience – and that still includes in-person interactions despite the growth of self-service options.

11.01.26
Insights To Activate

Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.
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Insights Publication

Ipsos Data Drops 2026

In 2026, we continue our series of three-minute briefings on what business leaders need to know about today.

11.01.26
Polling Survey

A last-minute study guide to understand the 2026 midterms

Below are the trends you need to know heading into the 2026 midterms.

10.30.26
Brands Publication

Context Changes Everything

Because context shapes brand choice, it should shape brand measurement too.

10.30.26
Consumers Events replay

[WEBINAR] State of the Nation: Heading into the Holiday Season

We'll examine consumer sentiment and future outlook, unpack evolving U.S.-Canada tensions amid economic policy announcements and tariff threats, and look at how shopping behaviors are changing as consumers balance value, confidence, and spending priorities.

10.29.26
Politics Survey

President Trump Approval Rating

Data from the October Reuters/Ipsos Core Political conducted October 22-26 reveals that, roughly a week out of the 2026 midterm elections, Americans continue to identify the economy as the top issue facing the nation.

10.29.26
Politics Survey

Latest U.S. opinion polls

What are the data and trends shaping America today? Explore our latest opinion polls to learn more.

10.28.26

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